Automate Sales Research and Outreach Prep
Using Intent-to-Action by IMC
Put your sales research on autopilot.
Automate sales research before outreach and help reps start outreach prepared. Deliver sales-ready notes with signals and icebreakers using HubSpot lists or Google Sheets.
Works for any team size! CRM-flexible solution. Integrates with HubSpot-CRM or works via CSV import for other CRMs or if you don't have a CRM
Stop wasting hours on manual sales research. Automate company insights and icebreakers before leads are assigned.
Why you should put your sales research on autopilot
Your sales reps start every morning ready to outreach. Already knowing what to say.
Sales teams waste hours researching companies before outreach: checking hiring signals, product updates, funding news, partnerships, and trying to find a credible icebreaker.
Intent-to-Action by IMC operationalises and automates that research BEFORE a company is assigned to a rep.
Is your sales team still doing manual research before outreach?
Sales leaders
Ask yourself:
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How many hours does your team spend researching accounts every week?
- Is that research consistent across reps?
- Do your best reps win because they prepare better, not because they send more emails?4
SDRs / BDMs / ABMs
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Are you still Googling companies before outreach?
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Have you ever heard: “I can tell you didn’t do your homework”?
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Or rushed outreach because you didn’t have time to research?
What your sales team receives
For every enrolled company in the workflow, your reps automatically receive a sales-ready note that includes:
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Key business signals (hiring, product, funding, partnerships, expansion etc..).
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Clear summaries with public sources.
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A recommended icebreaker to start the conversation naturally.
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No manual research. Just start outreach.
How companies are enrolled
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Any HubSpot company list (static or active).
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Or CSV import (ideal for pilots, demos, or ad-hoc use cases).
- Integrates with HubSpot-CRM or works via CSV import for other CRMs or if you don't have a CRM.
